HOTEL LAB MASTERCLASS
Master the Art of Hotel Content Creation
You want to learn how to create good content for hotels ?
But here's the thing …
You've never actually shot inside a real hotel. Or maybe you did, but you weren’t happy with the result…
You never got feedback on your work, never seen what a professional collaboration looks like up close.This is exactly why I wanted to create Hotel Lab : give an opportunity for you to join the fun and actually learn everything you can, from it.
To give you a front-row seat to the experience.
The playground?
Real 4 & 5 stars hotel.
Real shooting conditions.
Real client brief.
The plus ?
You’ll leave with content you’ll be genuinely proud of, and a clear method to know exactly how to approach your next hotel collaborations.
Get a front-row seat to the backstage
ACCOR HOTEL AS OFFICIAL PARTNER
Hotel Lab will take place at a prestigious Accor hotel, with a real client brief and mood board to work from.
Your content doesn't just stay with you. When you finish the Hotel Lab Masterclass, your work will get validated by one of the world's largest hospitality groups.
That changes how people see you and how you see yourself.
Professional Credential
Your first collaboration with one of the world's biggest hospitality brands
accor groupe exposure
Chance to be Featured on the official All.com Instagram account and Hotels instagram accounts
hotels i worked with
Fairmont Tokyo
Raffles Istanbul
Conrad Koh samui
you are not lacking talent.
you’re lacking workflow. proof. confidence.
HOW THE DAY LOOKS LIKE
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![Arrival & Welcome]()
8:30
Arrival & Welcome
Quick intro on the workflow of the day + Content briefing of the day so you’ll know exactly what you need to do.
You’ll get familiar with the client’s requirements and mood board. -
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9:30
The Scouting Walk
I show you how to spot the best locations and lighting. Identifying key spaces to capture for the shoot.
Together, we’ll identify the key spaces to shoot.
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10:30
Live demo
I shoot real content. You see the workflow in action.
It’s like getting a backstage pass to my hotel shoots! You’ll see how I create content, most of the time, completely on my own.
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11:45
Lunch break.
Lunch shooting, Debrief, networking et Q&A.
The timeline is tight here, just like on a real shoot. You’ll learn how to create content for food.
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13:30
Your turn to shoot (3+ hours)
Everyone gets a location to focus on. You’ll partner up with another creator and get access to a shot list.
I’ll be here the whole time to guide you.
You’ll also get a shot list, so you’ll know exactly what to capture. -
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17:00
Edit & Refine (1H30)
Take some time to edit and polish your content of the day.
You’ll also get access to my Tribe preset pack to edit your photos, along with all my tips and tricks for polishing your video edits.Once your content is finalized, I’ll give you live feedback.
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18:30
Final Debrief
We’ll check what everyone has done, and I’ll give live feedback.
We’ll talk through what worked. What you learned. How to replicate.
you’ll leave with 3 things :
real content for your portfolio
You'll leave with photos & videos from a luxury hotel you're actually proud of. No more guessing if it's good enough to send. You start building a strong portfolio from the very beginning.
You’ll leave feeling more confident, with higher-quality content to show for it.
a simple workflow to follow
No more wondering how it goes, how to prepare hotel shoots. What to focus on. How to edit.
You'll shoot in real conditions with me guiding you live. You'll be there to learn and put into practice so you can replicate this.
You’ll leave with a clear method to organize your shoots, one you can replicate on your own.
a real expertise on the hotel industry
You’ll gain a clear understanding of what hotels expect: attention to detail, how to approach each space, finding the right angle, and meeting a high standard.
How to make a bathroom feel editorial. How to make luxury come through without simply showing it.
You’ll leave with real expertise in hotel content creation.
hotels & sessions available
Un hôtel 5 étoiles de la collection MGallery. Une architecture singulière, un jardin luxuriant, un bar installé dans une ancienne église, une piscine…
Cet hôtel t’apprendra à adopter un autre regard : comment créer du contenu qui raconte une histoire dans des lieux de caractère, la où la personnalité du lieu est au cœur de l’expérience client.
INFOS
💰 280 €
⏰ 8h30 – 19h00
🗓️ 01/11/2026
📸 4 places disponibles
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🇺🇸 A 5-star hotel from Mgallery collection. Distinctive architecture, lush garden, church bar, swimming pool. This property teaches you a different angle: how to create story telling content for boutique, personality-driven spaces.
📸 4 spots available
Un hôtel 4 étoiles de la collection Handwritten. L’élégance parisienne pure. De beaux espaces. Des chambres colorées. Une jolie lumière naturelle. Un spa et une salle de sport très esthétique.
C’est ici que tu apprendras à révéler le luxe sans simplement le montrer.
INFOS
💰 280 €
⏰ 8h30 – 19h00
🗓️ 25/10/2026
📸 4 places disponibles
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🇺🇸 A 4 stars hotel from Handwritten collection. Parisian elegance. Soaring ceilings. Natural light that's almost unfair. Aesthetic spa. This is where you learn how to make luxury look effortless.
📸 4 spots available
why so limited ?
Real coaching doesn't scale. I want to know what you're struggling with, give you the attention you deserve, and make sure you leave with actual confidence, not just notes.
A room of 10 people means I can't do that.
Leave theory behind and step into the concrete zone.
One day to learn everything you can about hotel content creation.
Hey, I am Andréa
I am a travel content creator and I have been shooting hotels for 3 years as a full time job.
I have been working with Accor, Hilton and dozens of boutique properties. I understand what makes hotels want to collaborate with creators.
But I also remember being you : shooting alone, unsure if my work was good enough, not knowing the standard, or how to get started.
Hotel Lab is the shortcut I didn't have.
Andréa
I’m here to answer all your questions!
If you can’t find the information you’re looking for, feel free to reach out to me at :andrea.wildandsocial@gmail.com
A QUESTION ?
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Absolutely! The day is designed around learning by doing, with guidance at every step. I adapt to each participant’s level and experience.
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Viens avec ce que tu as.
Phone, camera… we focus on composition, angles, light and storytelling — not the gear.
That said, you must have at least a phone OR a camera to join Hotel Lab.
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→ Group coaching
→ My shot list (19€ value)
→ My Lightroom presets (15,90€ value)
→ Access to the hotel and facilities for a full day
→ Tea, coffee, lunch
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→ Transportation to/from Paris
→ Hotel stay
→ Dinner/breakfast (beyond lunch)
→ Gear (camera, tripod, iPhone, etc.)
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Unfortunately, no. Spots are for participants only. But you can partner with another participant during shoots :)
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Non, comment décrocher des collaborations avec les hôtels n'est pas l'objet de cette journée.
No, learning how to pitch to hotels isn’t the focus of this day.What you will learn, however, is exactly what hotels are looking for. You’ll leave with new content for your portfolio and a boost of confidence.
If you want to learn how to pitch to hotels, I can help you with that too → just send me an email!
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Not directly, no.
Accor is a partner of Hotel Lab: they’re opening the doors of their Parisian hotels to us, and in return, we’ll share all the content created during the day with them.
If they like your work, it may be shared on their official accounts and those of the participating hotels. It’s a great opportunity for visibility, but it doesn’t guarantee future collaborations with the group.
What you’ll take away from the experience, either way: a strong portfolio, hands-on experience in real shooting conditions, and proof that you can deliver content that meets the standards of a major hotel group.